6 Reasons for Our Transition to SiteGround In the realm of WordPress hosting, crucial factors for consideration encompass speed, reliability, support, and tools that enhance the development workflow. Presented below are the prominent six reasons that propelled our shift to SiteGround hosting.
1、SiteGround Utilizes Google Cloud Platform (Fully Managed)
Being an avid enthusiast of hosting services, I was exhilarated when SiteGround CEO, Tenko Nikolov, first shared this news with me. Keeping this exciting development under wraps for so long was indeed challenging. Previously, all customer websites hosted by SiteGround were accommodated in one of their data centers, located either in the USA or Europe. While the private data center providers effectively kept pace with advancements in hardware technologies, the transition to Google’s Cloud Platform signifies a revolutionary shift. This transition unlocks a multitude of enhancements in performance and reliability, given Google’s state-of-the-art network capabilities. What’s truly remarkable is that SiteGround has extended this platform upgrade to all their customers, not limited to Enterprise users. Yes, this implies that even if you opt for their basic WordPress hosting plan ($3.95 per month), your hosting will now be powered by Google’s Cloud Platform.
2、Uninterrupted Uptime Enabled by a Multi-regional Failover Setup
Ensuring reliability and constant site uptime is of paramount importance to us as it directly influences user experience. Picture visiting a store in the middle of the day only to find a ‘temporary closed’ sign. It’s an exceedingly frustrating experience, compelling you to move on to another store. This frustration is akin to what users feel when they encounter downtime on a website. Leveraging the Google Cloud Platform, SiteGround’s Enterprise team has meticulously crafted a robust multi-regional failover setup for us. In rare instances where a specific Google datacenter region faces downtime, this setup redirects our website traffic to an alternate region, ensuring our readers consistently enjoy a seamless experience.
3、Superior Enterprise Support Team for Unmatched
Assistance Exceptional support is a critical determinant in the selection of a web hosting company. This is why many businesses are willing to invest extra in managed WordPress hosting to expedite problem resolution. My various ventures collectively allocate several hundred thousand dollars annually towards hosting-related expenses (yes, that amounts to multiple six figures per year). Our costs are substantial due to serving billions of impressions monthly across our websites. Depending on the site’s scale, we host websites on shared hosting companies, VPS platforms, dedicated servers, and numerous managed hosting platforms.
4、Scalable Development Workflow
Our team utilizes various testing and deployment workflows that necessitate customized setups and precise permission controls. Over the past three years, SiteGround’s enterprise team has collaborated closely with our developers. They’ve not only crafted new workflows but also enhanced existing ones, ensuring a seamless process. Moreover, they’ve engineered bespoke tools to enhance the speed and reliability of our diverse websites, tailored to the specific requirements of each platform.
5、Swift Market Entry with Integrated Google Services
Embracing a cloud platform like Amazon or Google offers a substantial advantage through their integrated services. Rather than investing time in developing and managing customized solutions, SiteGround harnesses Google’s native services to resolve issues swiftly and with enhanced reliability.
6、Cost and Complexity Reduction with Optimal Performance
A mere six months ago, I penned a blog post spotlighting a custom infrastructure we established with our former hosting provider. Although the setup was robust, it brought about a surge in costs and operational intricacies. Having collaborated with SiteGround’s enterprise team for three years on our eCommerce websites, and given their frequent work with other enterprise clients, they have streamlined numerous processes. Their adept team understands how to achieve maximum performance enhancements without introducing complex services.